Creative Management: Booth Design

Goal

Upgrade Envysion’s presence at industry trade shows, showcasing the brand as a world class technology company. Effective demo stations were a key aspect as well as storage space for personal belongings.

This was also an excellent launchpad for redesigning the company's branding. This B2B SaaS company is centered around making connections between security cameras and data. These "tech dots" amplify that concept of connection and are an elegant way to bring in movement and direction.

Photo credit to Sebastien Neidig

Role

Design direction and execution.

Led the creative research and design for a new trade show booth, developing a visually compelling and functional layout. Strategically optimized the available space to enhance engagement and maximize efficiency.

Collaborated with the Events Manager to evaluate RFPs and select the ideal fabrication vendor, then oversaw details and proofs to finalize the design

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Multi-Channel Product Launch

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Ad Campaign 1